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Commissioned by the Ministry of Foreign and European Affairs in collaboration with Luxembourg Collection, the project brought together 24 carefully curated creations by Luxembourgish artisans, designers, and local producers — from gourmet delicacies and honey to handcrafted soaps, accessories, and decorative objects.

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Inspired by the idea of cultivating growth while celebrating national identity, Lea Schroeder Studio developed the calendar's signature visual universe, translating Luxembourg's heritage and contemporary creative spirit into a distinctive, sophisticated design. Moving beyond traditional Christmas imagery, the artistic direction embraced a modern, playful yet refined aesthetic, conceived for an international audience.

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The original artwork was adapted across the calendar's packaging and 24 individual gift boxes by Mikado agency. Lea Schroeder also contributed two exclusive creations to the collection: the 4 signature advent candles and a silk neck scarf.

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More than a festive gift, the calendar became a celebration of Luxembourg's creative talents and a cultural ambassador in its own right.

Collaboration

ministry of

foreign affairs

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